Telemarketing | Celsius GKK International

Good reasons NOT to give all your raw digital inbound leads to your Sales teams or Channel Partners

There are good reasons NOT to give all your raw digital inbound leads to your Sales teams or Channel Partners.

Okay, so you’ve spent your marketing budget in digital demand generation and every time you identify someone who’s shown interest in your company products, you pass it quickly onto the sales team and tell them to get to it.

Right? No, absolutely wrong. In fact, large percentages of marketing budgets are burned by not closely examining inbound leads. With this approach you will be wasting time, effort and also failing to fully exploit all the opportunities to make profitable sales.

So, what’s the answer, what’s the way you can ensure that every lead is properly recognised for its value and potential to the company? It’s simple, make use of to fully qualify these leads and consider the following: Read more

In the Digital Age, How Effective is Telemarketing for B2B Lead Generation?

Telemarketing in Digital Age

This is one of the questions that we get asked the most – just how effective is telemarketing for B2B lead generation? In the age of social media and all manner of digital platforms, is picking up the telephone and speaking to potential customers just so last century?

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Optimise your demand generation with Celsius Telemarketing

Deliver qualified leads to Sales on an EMEA basis. Celsius Telemarketing is the solution that allows multiple local call centers to run your multi-country Telemarketing in the cloud.

Pushing Telemarketing results directly to your Salesforce/CRM, to your Marketing Automation platforms and turning marketing-ready Leads into Sales has never been easier.

Celsius expands Call Centre network with a low-cost partner for Russia

Our new call centre partner based in Chișinău, Moldova, specialising in low cost B2B calling into Russia joins Team Celsius Call Centre network in EMEA.

Via this new partner, Celsius is now able to provide a very low cost solution for the Russian speaking market.

In Moldova, Russian has the status of a “language of interethnic communication”, and is widely used on many levels of society and state.  Russian-Rumanian bilingualism is characteristic in Moldova.

If you are running multi-country, multi-lingual lead generation programs, then Team Celsius is a perfect fit:

  • We only use skilled agents are selected for their calling and lead generation abilities and not just because they speak right language.
  • The hourly rates are substantially lower than those provided by centralised centres.
  • All call centres are managed by Celsius for the customer using the Celsius Cloud calling system.
  • Results and monitoring are accessible 24/7 in near real time.

Rules of the lead generation game have changed

Okay, let’s get it straight out there. The rules of the lead generation game have changed and for those that don’t wake up to this fact, life is going to get pretty tough. 

Think about this for a moment. They built The Large Hadron Collider, found the Higgs Boson, then closed it down for two years to refurbish and upgrade it. Now it’s working again and smashing atoms together at twice the speed of before. In other words, they didn’t rest on their laurels, but decided to take it to the next level.

Yet how many companies have sales strategies which haven’t changed for the last decade, or longer; coupled with the attitude that they worked well enough at the turn century, so if it ain’t broke, don’t fix it.  Read more

Proving Telemarketing RoI

Our client, a leading hardware solutions provider, wanted to grow its business across Western Europe.

When Telemarketing can prove RoI:

Starting Point

A leading hardware solution provider wanted to increase market share and grow its business accross EMEA.

Celsius Solution

We ran a pan-Eiropean Telemarketing program making use of data insights, predictive analytics and scored intelligence to identify the best companies to call and the best time to do so.

The Outcome

More quality leads resulted in better conversion rates by the customer’s Sales teams. Better identification at early stages of high valuable prospects resulted on a 63% increase on the average B2B lead value .

Contact Celsius for more details

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